The Internet Has a New Audience—And It’s Bigger Than You Think: Why Every Small Business Needs an AI-Friendly Website

By Greg Boyer | August 6, 2026

For years, businesses built websites with one primary audience in mind—people. Today, that audience has changed. According to a recent Fast Company article, bots now generate approximately 57.5% of all web page requests. That means more than half of the activity happening across the internet isn’t coming from human visitors. Instead, it’s coming from search engine crawlers,…

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